If you are in business, any kind of business then it is important for you to learn how to make your customers and clients happy. The first rule of doing this is to make them feel listened to and appreciated. One of the easiest ways to do this is to use an email follow up every time you get a message from one of them. There are a couple of different ways to accomplish this. It does not matter which one you choose as long as you do choose to follow up with an email.
These days the most common kind of email follow up is the autoresponder. With this kind of email follow up you will use a special kind of software program, one that takes all of the hard work and wasted time out of having to send follow-ups. With an autoresponder service all you have to do is tell it what to say when someone sends you an email and it will do it to perfection every single time. This is the easiest and the fastest way to deal with email follow up.
There is only one drawback to an email follow up sent with an autoresponder service software program and that is that it is not at all personal. Every single person will receive the same message. The best way to use these kinds of email follow ups is as a first contact. Simply let your clients and customers know that you will get back to them within a certain amount of time and that you did actually get their message in the first place. This is important to people so make sure to do it right.
Then, it becomes important that you do get back to them with a more personalized email follow up. This can be in response to their questions or problems or it can just be another email follow up letting them know that you have not yet solved the problem but you are working on it. If you have any sort of timeframe you will want to put it in this email follow up in order to put the persons mind at ease about what is going on.
There are all kinds of reasons why people will use an automatic email follow up versus sending personal email follow ups. What you have to do is learn when which kind of email follow up is most appropriate and which ones may make people upset at you! Different businesses require different kinds of responses so talk to some of your peers in business. Find out what they do and what works for them in terms of email follow up. You should also ask them what has proven disastrous; perhaps that way you will be able to avoid making the same mistakes as they did, that is always nice!
|Lori Isachsen is driven by passion and desire to help business owners reach new heights – by taking leaps in their business. Not every business owner has the time or the fundamental skills to expand and grow their online business, and when she realized entrepreneurs were struggling, she wanted to share her online business manager expertise and support them. By taking care of tiny details and strategically using common online systems, she’s rescuing more entrepreneurs and contributing meaningfully by finding solutions to make a difference in other people’s business lives.|